✅ Analysis pre-existing paint points with our current EBT product and how our customers feel.  

By collecting feedback from users to gauge their satisfaction, identify areas where the product falls short, and gather insights on how the product impacts their ability to manage food assistance effectively.

✅ Build a holistic understanding of these customers experiences with service through user research.

Focusing on capturing the full range of user interactions, from initial application to ongoing management, to identify common frustrations, unmet needs, and potential areas for service improvement.

✅ Mapping our products experiences our operating in relationship with other food assistant services.

This systems mapping will help us understand the broader ecosystem in which our product exists, revealing opportunities for integration, collaboration, and optimization with other services that users may rely on.

✅ Chart out how our product could evolve in the future based on existing systemic factors.

This  will allow us to anticipate potential challenges and opportunities, enabling us to proactively adapt our product to better serve the needs of food-insecure households in the years to come.